As the late Luther Vandross sang, “a house is not a home” yet so many real estate professionals and firms completely neglect relationships and community. The real estate business has been cast aside as largely transactional in nature. The bigger the company, the more it just doesn’t make sense for them to focus on relationships.
Christopher M. Naghibi, founder and Chief Executive Officer of Black Crown Inc., focuses on relationships with his high-touch, concierge focused real estate firm–both with his clients and the local communities they serve.
Black Crown Inc. is truly one of a kind, offering every service in-house which allows them to provide their high-profile clients with privacy and anonymity. With over $10 million in recovered costs for clients and in excess of $20 billion dollars in closed transactions, they are the preeminent real estate brokerage with an attached law firm in Los Angeles and Orange County for clients who value privacy and ease. But just because Naghibi’s company caters to celebrity clients doesn’t mean he doesn’t care about the communities in the areas Black Crown Inc. operates.
As a licensed general contractor, the founder of Black Crown Inc. has also worked alongside Habitat for Humanity constructing buildings and creating unique loan programs helping to get deserving families into the home of their dreams in Hawaii, Las Vegas, and California. Naghibi is also passionate about serving local schools in the Los Angeles and Orange County area, inspiring kids, and developing relationships. An attorney himself, Mr. Naghibi, and his lawyers provide pro bono legal work for local families in need. While finance, real estate, and construction are mostly male-dominated fields, Mr. Naghibi is seeking to change that as a board member for She Built This City, an organization that helps empower women of all ages in sparking interest in the construction and manufacturing trades.
Giving back is one of the central values Naghibi has instilled in Black Crown Inc. Relationships are vital–both to their clients and the communities they work in. Naghibi manages a collective of attorneys, property managers, real estate agents and contractors, and fundamentally believes that these different community projects listed above help create a healthy and productive work culture for Black Crown Inc with tremendous positive impacts for the community.
Today, more than ever, people expect businesses not just to avoid harming the environment and society, but actually better it–whether through community give-back programs or increased sustainability in their sourcing of materials and production. Naghibi has certainly led the charge for socially conscious businesses throughout his career, at First Foundation Bank, Impac Commercial Capital Corporation, U.S. Financial Services & Residential Realty, and First Fidelity Funding. Corporate social responsibility has been at the core of his ethos and the brands that Christopher Naghibi represents.
It should come as no surprise that Black Crown Inc. is quickly becoming a leader in the real estate world, showing how relationship-based operations aimed at building wealth can also build communities. Mr. Naghibi says it best when he says “It isn’t always about how much money a company can make, sometimes it is about the impact and trust that a good company can make which resonates and builds friendships that happen to be great customers too. We don’t sell houses, we sell homes.”